iBuying 101: Part 2
Part 1 covered the Whys and Whats of iBuying. Part 2 of our feature might help explain the Hows!
Now that you know the basics of iBuying, and the various things to look for in a real estate service, maybe you’re thinking of obtaining an online offer for your home. As you break down expenses and consider your expectations for an offer, it’s useful to know exactly what you’re spending on (or saving) with the iBuying process.
To ensure you stick to your ideal budget, finding an iBuyer who lists their fees up front will help you figure out how much of your listing price will end up as money in the bank. Nothing in life is free (and if it is, you should probably declutter it from your junk drawer) but choosing how to spend your time and money efficiently can make the most of the money you do spend.
As with any online venture, be careful of iBuyers popping up with too-good-to-be-true offers and ulterior motives! Ask questions, seek out licensed professionals, and protect your personal information. A reputable business will answer you with total transparency (and with no fine print selling your contact information to a third party).
How does Sweetly fit into the greater iBuying picture? We see ourselves as a happy medium between iBuying and traditional real estate services. Simply put: we aren’t buying your data, we’re buying your home! No drama or hidden charges. And most importantly, no regrets; if your property ends up selling for higher than the list price, you get to pocket every dollar of the difference. We take our fee and you take home as close to the full value of the house you sold as possible. Sweetly has a team of Realtors prepared to buy, sell, or help you sell your home, all on your own timetable.
Unlike other iBuyers operating in Alberta, Sweetly is focused on providing its clients with a positive selling experience that results in taking home as much of your home’s value at the end of the process. Companies like Properly, an iBuying service based out of Calgary and expanding soon into the Edmonton market, maximize their profit by claiming “If we sell your home for more than our offer to you, we will refund you 50% of the difference.” What separates Sweetly from its competitors is our dedication to make sure that you, the consumer, receive the full value of your home. Our cut is simply our fee — think of us as an fBuyer; a Fair iBuyer that sits somewhere between the traditional market and emerging trends in the business.
All in all, whether iBuying is the right fit for you depends entirely on your budget, needs, and time constraints. However, consumers can expect the real estate landscape in Edmonton to adapt to the introduction of iBuying services with greater opportunities for sellers and an increased drive in innovation to provide the most value to their clients. When choosing a method for selling your home, consider a Realtor-owned and operated company that can give you the most value for your time and money while still providing a unique and much-needed alternative to outdated, low-tech traditional services.
Check out our blog for upcoming features on moving tips, Edmonton’s historic neighbourhoods, explaining fees and commissions, and more!